IPCLARITY PARTNERS

ipClarity is sold exclusively through selected partners. The ipClarity Certified Partner Program delivers all the necessary components required to get you up and running including:

• Sales training and collateral
• Online pricing tools
• Technical training
• Electronic billing
• A Web site branded with your identity (if required)
• Online tools for customer account creation and modification

ipClarity listens to our partners and your customers. Our customers shape the future of our product and as a Certified Partner you will be able to communicate directly with our Architects and R&D team. They will take on board any suggestions and will keep you up to date with new and future developments.

Partner Benefits

Short sales cycle
As there are no big up front costs and ipClarity is simple to quote and install, the average sales cycle is typically just a few weeks and you can be billing soon after your order is processed.

Free trials - let your top prospects try before they buy
Because installation is so simple and real-time reporting can begin immediately, you can install ipClarity on a potential customers network as a sales tool. Once they see the power of ipClarity they won't let you remove it.

Upgrades have never been easier
As new features and versions become available they are implemented by ipClarity centrally. There is literally no work required by you - even the onsite DataSinks are upgraded by us remotely.

Data storage and backup is performed centrally
All of your data resides on redundant servers that are backed up in real time. Daily data is stored by ipClarity for your immediate access for 3 years. Again there are no manual processes to be performed by the customer.

Increase professional services revenues
The other services you wrap around ipClarity is entirely up to you. You may wish to charge for customizing reports, configuring relevant thresholds and alarms or managing the entire service for them from your central location. You may wish to configure the end devices for your customer to ensure SNMP is set to read only and community strings are consistent.

Increase customer satisfaction and uptime
Whether the customer is using ipClarity themselves, you are using ipClarity to manage your own network [is this an end user? Does not make sense in the context of this section] or you are offering it as a managed service, the result will be greater uptime. Performance will also benefit as you use real information to optimize links, devices and network architecture. The result of all of this is a more satisfied customer.

Discover new opportunities with a product that differentiates you
What better way to break into a competitors account than to clearly demonstrate exactly how you can add value. Once ipClarity is installed you can quote for additional business based on real knowledge of the customers infrastructure while optimizing resources and saving the customer money. Make a move to your organization an easy decision for your potential customer.

Gain additional revenues from existing customers
Effective up sell propositions into new services is the easiest way to add to your bottom line. Your billing, account management and other costs remain fixed, while incremental revenue and margin increase.

Decrease Churn
Bundling reduces churn. The more value you are adding and the greater the breadth of your solution the harder it is for your customer to even consider moving. ipClarity enables you to offer a more complete solution to your customer Ð this is an advantage your competitors won't be able to match.

Brand the service as yours
ipClarity can be run by you as a managed service for your customers under your own brand. This enables you to build brand value into your business and increase product ownership. As a service provider you can view and manage your customer's networks from a central location, under your own brand identity.

Improve customer service response times
If you are using ipClarity to monitor your customers network why not have alarms go straight to your customer support team. When they have an issue you can let them know it's been logged, you've allocated resource or even resolved the issue before they were aware of it. You can even automate the process so trouble tickets are raised directly from the alarm email. This proactive approach will ensure your customers are happy.

Make immediate margin on an easily deployed product
ipClarity allows you to make immediate margin from your very first sale and because the complex components reside with us you can begin selling right away. We remove the complexity and overhead!

Most competing products require the following:

• Large up front investment
• Time consuming and complex installation of systems and software at your location
• Dedicated staff to facilitate the ongoing operation and maintenance of these systems
• Extensive staff training as a result of the complexity
• Expensive ongoing software maintenance

Given these factors how long will it be before you make a positive return on your investment and what is your total cost of ownership?